Comments on: torsos are the new big thing http://www.mandydale.com/2006/11/21/torsos-are-the-new-big-thing/ Special stories, tales, thoughts, explorations and rants from Amanda Kelso Wed, 04 Jun 2008 18:44:35 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Adam http://www.mandydale.com/2006/11/21/torsos-are-the-new-big-thing/comment-page-1/#comment-31 Adam Thu, 14 Dec 2006 02:40:52 +0000 http://www.mandydale.com/2006/11/21/torsos-are-the-new-big-thing/#comment-31 I like both campaigns but had never thought of the torso connection. With the HP notebook spots, I understand why the head is cropped out -- the owner remains a mystery until his/her name appears. My favorite was Jay-Z, keeping track of his investments, "Because, after all, I'm retired." Great! The iPod one, I suppose it's torso because the thing is so small that a wider shot would bury the thing. Interestingly, there's a new campaign I just started seeing for the Samsung Blackjack phone/PDA/camera thingy. Seems like a rip-off of the HP spots -- black background, torso doing card tricks with the phone. Meh. I like both campaigns but had never thought of the torso connection. With the HP notebook spots, I understand why the head is cropped out — the owner remains a mystery until his/her name appears. My favorite was Jay-Z, keeping track of his investments, “Because, after all, I’m retired.” Great!

The iPod one, I suppose it’s torso because the thing is so small that a wider shot would bury the thing.

Interestingly, there’s a new campaign I just started seeing for the Samsung Blackjack phone/PDA/camera thingy. Seems like a rip-off of the HP spots — black background, torso doing card tricks with the phone. Meh.

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