home

Archive for the 'search' Category

google, crumbling cookies and politics

Friday, January 11th, 2008

Ken Auletta’s article on Google in this past week’s issue of The New Yorker is worth a read for a couple of reasons:

  • It goes into depth about Google’s increasing involvement with politics (net neutrality, lobbying, etc.)
  • It talks about an elegant concept of “crumbling cookies” that Google has been experimenting with in response to an increased concern regarding privacy and longevity of personal data online.
  • It gives an inside view on how Sergey, Larry and Eric work together to drive the corporate strategy for Google